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Dive into the research topics where Zhuojun Gu is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Research output
- 1 Article
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Measuring the Impact of Crowdsourcing Features on Mobile App User Engagement and Retention: A Randomized Field Experiment
Gu, Z., Bapna, R., Chan, J. & Gupta, A., Feb 2022, In: Management Science. 68, 2, p. 1297-1329 33 p.Research output: Contribution to journal › Article › peer-review
47 Scopus citations