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Cyberactivism through social media: Twitter, YouTube, and the Mexican political movement "I'm Number 132"

  • Universidad Autonoma del Estado de Mexico

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

37 Scopus citations

Abstract

Social media is increasingly important for political and social activism in Mexico. In particular, Twitter has played a significant role in influencing government decision making and shaping the relationships between governments, citizens, politicians, and other stakeholders. Within the last few months, some commentators even argue that Mexican politics has a new influential actor: "I'm Number 132" (a studentbased social movement using Twitter and YouTube). After the Arab Spring and the uprisings that have led to significant political changes in Egypt, Tunisia, and Iran, the Mexican case could provide new insights to understand these social movements. Understanding the students' political mobilization "I'm Number 132" in the context of the 2012 presidential election in Mexico, and how they have been using social media tools to communicate their concerns and organize protests across the country, could help us to explain why and how these social media-enabled political movements emerge and evolve.

Original languageEnglish
Title of host publicationProceedings of the 46th Annual Hawaii International Conference on System Sciences, HICSS 2013
Pages1704-1713
Number of pages10
DOIs
StatePublished - 2013
Event46th Annual Hawaii International Conference on System Sciences, HICSS 2013 - Wailea, Maui, HI, United States
Duration: Jan 7 2013Jan 10 2013

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences

Conference

Conference46th Annual Hawaii International Conference on System Sciences, HICSS 2013
Country/TerritoryUnited States
CityWailea, Maui, HI
Period01/7/1301/10/13

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