Implicit ambivalence of significant others: Significant others trigger positive and negative evaluations

Despite the rich literature on implicit partner evaluations, there has been scant attention to a defining feature of significant other mental representations—their affective complexity. Recent findings (Zayas & Shoda, 2015), however, provide an empirical demonstration that significant others automatically and simultaneously activate positive and negative evaluations—a phenomenon we refer to as implicit ambivalence. A primary aim of this paper is to extend extant theory by elaborating on the features of the dyadic context that may contribute to the formation of implicit ambivalence. Particularly, drawing from research from relationship science, social cognition, and social neuroscience, we focus on the ability of significant others to dynamically and simultaneously confer rewards and threats, the attunement of perceivers to potential social rewards and social threats, and aspects of sense-making of another person's mind that may give rise to implicit ambivalence. From this new perspective, implicit ambivalence is not a pathological or rare state. Quite the opposite, implicit ambivalence may be a normative, typical process, that is triggered even by people who are highly positive in one's network. We identify future directions for social cognition and relationship science.