The Dynamic Force Before Intrinsic Motivation: Exploring Creative Needs

The question of motivation and creativity has been extensively studied, often with the lens of extrinsic and intrinsic motivation. However, when this work considers intrinsic motivation, it is often in the guise of how to maintain someone's passion for a topic, as opposed to understanding how and why someone has developed his or her intense interest. In this chapter, we discuss the concept of creative needs, which we see as a lifelong fusion of values, interests, and passion. Preexisting interviews with 24 Pro-c/Big-C creators were thematically analyzed to derive 6 potential creative needs for future study: Beauty, Power, Discovery, Communication, Individuality, and Pleasure.